Among the really huge amount of information around social medias last week, i could have spoken of YouTube Red, Back To The Future Day for instance, but Facebook’s announcement was really important too….
Indeed, I’ve been training employees for 4 years about social media stakes and challenges and I often use some time to remind them how important it is to be really careful on Facebook when it comes to privacy settings.
A new kind of Facebook search
This is all the more accurate that Facebook recently announced that the search on facebook will be extended to a certain amount of Facebook posts ( almost 2 trillion… what a big figure!). You are legitimately wondering if you should be concerned about your online reputation?
Of course, such search will bring the ability to find new content that really matters to you and your connections and brings even more instantaneity and localized content, yet when it comes to Facebook it is very natural to wonder if our data and more precisely our older posts wil not appear without our “consent” in the search results…
What is the current situation?
Until now, these updates are rolling out in US English on iPhone, Android and desktop but it is of course very likely to have it implemented progressively in other languages.
Of course, facebook reminds us that “search results are personalized and unique to you and, as always, you can only see things that have been shared with you” In other words, once you’ve decided to share something publicly, it will appear in the results… even if today, you can manually check each of your post and manage its visibility.
What can I do?
As a result with sometimes a decade of older posts indexed on the site, it is possible that you may not remember what privacy settings you attributed to which post and this, could lead to some posts unexpected to resurface.
Therefore, only your own management and regular checks on your settings can prevent you to have some content to be one day indexed and surprisingly appearing in the future. it would be also accurate to check regularly as you might already do it in Google what can be suggested to you through the facebook search.
Whatever, feel free in case you have any doubt to visit the Facebook support center here. I think It is indeed quite a challenge for Facebook to reassure its customers and users and therefore we can expect to have access to more details or settings in the future in order to manage this kind of situations.
If you need any additionnal information on online reputation management, please connect with me, either for advice, audit or training, i’ll be happy to help!